Skip to Main Content

Review Summary

Benefit Cosmetics They’re Real! Push-up Liner Click image to zoom

Benefit Cosmetics They’re Real! Push-up Liner

Price $24.00

(none selected)
Black

All Beauty. All the Time. Free Standard Shipping with no minimum purchase.
They're Real! Push-up Liner
Lash-hugging Gel Liner Pen

WHY WE LOVE IT
It's the FIRST EVER lash-hugging gel liner in a pen! This matte black gel formula won't smudge, budge or dry out, and the innovative soft AccuFlex™ Tip hugs your lash-line from corner to corner. The closer the line, the bigger the eye!

HOW TO APPLY
Twist base once to “push up” gel liner to tip. Resting the AccuFlex™ tip on the base of your lashes, slowly guide along your lashline from the inner or outer corner. The angled AccuFlex™ tip works both ways.
*For first-time use, remove and discard tip protector. Activate they're real! push-up liner by twisting base until gel is delivered to tip. Wipe any excess on tissue.

BEAUTY TIP
Double the REAL! Wear they're real! push-up liner and they're real! mascara together for beyond longer lashes AND bigger-looking eyes.
91% said it was longwearing*
81% said it waswaterproof*
88% said it hugged the lashline*
84% said eyes looked visibly larger*
*Results observed in a consumer panel survey on 32 women after 2 weeks


AccuFlex™ Tip
Soft, custom angled tip draws an easy line
Flat, wide guard gently pushes lashes aside to get close to lashline
  • 2014 Allure Best of Beauty Award, Best Gel/Cream Eyeliner
  • 2014 Allure Best of Beauty Award, Best Breakthrough
Shipping & Returns

Shipping your purchase is easy on belk.com. Depending on the destination of your package, you can expect it to arrive within 4-7 business days. Shipping Information

Returns are easy on belk.com. Easy returns

In 1976, Jean & Jane Ford, two identical twins hailing from a small town in Indiana, created a unique San Francisco beauty boutique with a whimsical atmosphere. The shop grew famous for delivering quick fixes for every gal's peskiest beauty dilemmas, and with a "double" dose of wackiness mixed with know-how, the twins successfully built Benefit Cosmetics into a global beauty brand. The friskiest luxury brand now has over 2,000 counters in more than 30 countries.

Back to Top
 

Upgrade your browser for best viewing of Belk.com

As of April 18, Belk.com stopped directly supporting page layout in Internet Explorer 6.0. Please click a logo below to upgrade your browser to fully experience our site.

Firefox
Internet Explorer

» Continue to Belk.com