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Benefit Cosmetics They're real! Mascara Click image to zoom

Free Gift With Purchase

Benefit Cosmetics They're real! Mascara

Price $24.00

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Jet Black

All Beauty. All the Time. Free Standard Shipping with no minimum purchase.
It's the mascara that's beyond belief! This jet-black mascara lengthens, curls, volumizes, lifts and separates lashes for a spectacular "out-to-here" look. The exclusive brush is specially designed to maximize the performance of the long-wearing, glossy formula-revealing lashes you never knew you had! Staggered bristles grab close to the root, boosting length and volume beyond belief. The precision bristles on the custom-domed tip lift, define and curl even your tiniest lashes. The end result...luxurious, silky lashes that won't smudge, clump or dry out.

They're real and here's the proof!
94% saw dramatic length and volume*
90% saw base-to-tip curl*
94% saw visible lift*
100% saw long-wearing results*
*Results observed in a consumer panel survey
8.5 g Net wt. 0.3 oz.

How to apply:
Position wand horizontally & wiggle from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.
  • 2013 Allure Readers' Choice Award, Best Deparment Store Mascara
Shipping & Returns

Shipping your purchase is easy on belk.com. Depending on the destination of your package, you can expect it to arrive within 4-7 business days. Shipping Information

Returns are easy on belk.com. Easy returns

In 1976, Jean & Jane Ford, two identical twins hailing from a small town in Indiana, created a unique San Francisco beauty boutique with a whimsical atmosphere. The shop grew famous for delivering quick fixes for every gal's peskiest beauty dilemmas, and with a "double" dose of wackiness mixed with know-how, the twins successfully built Benefit Cosmetics into a global beauty brand. The friskiest luxury brand now has over 2,000 counters in more than 30 countries.

Bonus Offer!

Free Gift!

Receive 3 deluxe minis with your Benefit purchase of $50 or more.

*Quantities limited. While supplies last. Limit one gift per customer.


Limited quantities available. Order yours today!

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