Urban Decay Fix Eyeshadow Primer Potion


UPC: 3605971498350

Add to cart options
Product Actions
  • color:Fix
    • Fix
    • Fix
  • size:
All Beauty. All the Time. Free Standard Shipping with no minimum purchase.
We’re sorry, you have too many items in your shopping bag. To add this item to your bag, please remove previously added items.
The maximum purchase quantity of this item is 6.
Check in-store availability:
Additional Information
Get 24-hour eyeshadow with a conscience. When you buy Urban Decay's Eyeshadow Primer Potion in Fix, a LIMITED-EDITION beige matte shade, 100% of the purchase price will be donated to women's empowerment nonprofits selected by The Ultraviolet Edge, Urban Decay's global initiative to empower women.
For indestructible, all-day eyeshadow, Urban Decay's legendary Eyeshadow Primer Potion delivers everything you could possibly want in an eye primer: No creasing. More vibrant color. Smoother application. Eyeshadow Primer Potion features space-age polymer technology that fills in any imperfections on the skin's surface, prepping your lids for ALL-day shadow. Of course, every shade is paraben-free.
The gorgeous packaging features ombre artwork and a faceted, jewel-like cap. Squeeze the Potion directly from the tube or use the flocked wand applicator. Either way, you get precise, controlled application every time.
Urban Decay is 100% cruelty-free.
  • Imported

California Residents

For orders being shipped to California, please click here for Proposition 65 WARNING.

Shipping Details
Shipping Details

Shipping your purchase is easy at belk.com. Depending on your shipping method and the destination of your package, you can expect it to arrive within 4-7 business days Shipping Information.

The maximum orderable quantity for this product is 6.

Return Details

Returns are easy at belk.com. Easy returns

Offers Available:
Offers Available:
Fix Eyeshadow Primer Potion is rated 4.6 out of 5 by 31.
Rated 2 out of 5 by from Not that great I'm a major UD lover!! From pallets to foundation! I ordered the new "Fix" eye primer and I was greatly disappointed. My eyeshadow creased and didn't stay on. I was a bit saddened considering UD has never failed me! It could be my super oily skin but the original primer doesn't crease and holds my color. Not your best work UD but I still love ya!! Just ordered the white primer and minor sin! Hoping for better results.
Date published: 2017-04-04
Rated 5 out of 5 by from great primer and good cause Im not going to lie I didn't like this product at first but I found out I was using too much. As soon as I started using less I really started to enjoy using it. You only need about 3 small dots per eyelid and blend it with your finger. This is a win win for me....great product and for a great cause! [This review was collected as part of a promotion.]
Date published: 2017-03-30
Rated 5 out of 5 by from Great for oily lids! I kept hearing about how amazing this primer was, and I used to be a skeptic. But after having to deal with pretty oily eyelids, I caved in and bought this after reading how many people loved this product, and I can say that I am more than satisfied with it! My eyes both have double lids and has a slight epicanthic fold, but combined with oily lids, my eyeshadow and eyeliner used to wear off and gather where the lid folds in when I open my eyes! Even after a few hours I used to see that my shadow was wearing off and my lids were just a gross oily mess :( I tried this primer once today, and up to 5-6hrs later, nothing budged! And I live in very humid weather! I'm super happy with this product!
Date published: 2017-12-02
Rated 5 out of 5 by from The Creamiest Primer EVER! UD Primer Potion is BOMB! It's the creamiest primer I've ever worked with as an artist! Get ALL shades! You won't be let down! [This review was collected as part of a promotion.]
Date published: 2017-03-09
Rated 5 out of 5 by from My Everyday Eyeshadow Primer I absolutely love the Eyeshadow Primer Potions by Urban Decay! I have the original formula, Eden, Sin, and Caffeine. They each have their own benefit, however I love the color pop I get from Eden and Sin, and I love the filling effect I get from using Caffeine. If you want an all day, no smudge or fall out primer than look no more! Urban Decay has cornered the market! Love!
Date published: 2017-04-01
Rated 5 out of 5 by from A must! Honestly, I was in the market for a primer and was ultimately sold on the fact that I could give back to such a great organization WHILE getting a primer! I was NOT disappointed. This primer is so smooth and feels so light on my eyes. I recommend it to everyone!
Date published: 2017-08-02
Rated 5 out of 5 by from Perfect Prep Fix is a great eyeshadow primer. Blends effortlessly and hides uneven coloring, creating perfect matte canvas. Could even be worn solo as an eye brightener. I experienced some creasing and fading after 6-7 hours but have very oily skin.
Date published: 2017-04-04
Rated 5 out of 5 by from AMAZING! This stuff is great I never tried primer before so can't compare to others, but it does make a BIG difference than before I started using it . Eyeshadow and eyeliner stays on all day. [This review was collected as part of a promotion.]
Date published: 2017-03-19
  • y_2018, m_6, d_21, h_5
  • bvseo_bulk, prod_bvrr, vn_bulk_2.0.8
  • cp_1, bvpage1
  • co_hasreviews, tv_0, tr_31
  • loc_en_US, sid_5900340S26594, prod, sort_[SortEntry(order=RELEVANCE, direction=DESCENDING)]
  • clientName_belknew
  • bvseo_sdk, dw_cartridge, 16.1.0, p_sdk_3.2.0
  • CLOUD, getContent, 10ms
  • reviews, product