*Excludes Doorbusters, Daily Deals, Weekly Spotlight, Clearance, Red Dot, Superbuys, Adidas, Alegria, Assets, baby gear, beauty department, Belk Silverworks, Billabong, Birkenstock, Brahmin, Bric’s, Brighton, Capri Candle, Champion, Chubbies, Coach, Cole Haan shoes, Columbia, Converse, Dansko, DKNY, Donald Pliner, Donna Karen apparel, Draper James, Eileen Fisher apparel and shoes, Eileen West sleepwear, Fine Jewelry, 4ocean, Free People, Frye handbags, shoes and men’s furnishings, Habitual, Herend, Hey Dude, Hunter Boots, Hurley, Instant Pot, Jack Rogers, Johnston & Murphy shoes and belts, Juliska, Kate Spade, Kitchen Electrics, Koolaburra, Lauren Ralph Lauren women’s sportswear, dresses, handbags, jewelry & accessories, Le Creuset, Leegin, Levi’s, Lilly Pulitzer, Merrell, Michael Kors, Nike, Polo Ralph Lauren, Premium Toys, Puma, Quiksilver, Reef, Rhone, Roxy apparel and shoes, Sam Edelman, select designer handbags, select designer intimates, select designer sunglasses, select kitchen cookware, prep & bakeware, select men’s designer basics, smart home department, smart wearables, Sorel, Spanx, Spartina, Teva apparel and shoes, The Vitamin Shoppe, Timberland, Tommy John, Trina Turk, Tumi, UGG, Under Armour, Vince Camuto shoes, Vineyard Vines, Vionic, Vitamix, Wacoal, What Goes Around Comes Around and fine jewelry trunk shows and service plans. Not valid on prior purchases, special orders or trunk shows, select online exclusive brands and items shipped directly from vendors on belk.com or Belk gift cards. Additional brand exclusions may apply. Valid online only January 4-10, 2021 until 11:59pm.